Formerly Known as GrabTaxi, Grab is Southeast Asia’s leading ride-hailing platform. We solve critical transportation challenges and make transport freedom a reality for 620 million people in Southeast Asia. Grab offers a wide range of services through one mobile app.

Our team conceptualizes breakthrough and evolutionary products that mold Samsung’s future. I focus on mobile and TV product categories.​

• Agile Product & Project Management – Head various Gear VR, mobile, Gear 360 Camera, Gear Watch, Level On Headphones, TV and Smart Home product definition and development projects
• User Experience Design, Software Development & Hardware/Circuit Design – Launched mobile ecosystem (e.g. Gear VR) by injecting product principles into retail, drove entire project including conceptualisation, development (Android, Oculus & Tizen) and manufacturing

• Game Design and Development – Created Android game for Galaxy Note and S series by leveraging on S Pen (unique feature and KBF) to build launch hype, capture game insights and develop marketing/partnership platform

APP is the core team responsible for conceiving and bringing future display products (e.g. Frame TV) to market:

• Cross-Team Product Development –​ Managed across Engineering, Design, Marketing teams to build multiple new display products
• Next-Generation Displays – Developed advanced Projector, HMD, VR, Retinal Projection and Gesture-control concepts

Our team conceptualizes breakthrough and evolutionary products that mold Samsung’s future. I focus on mobile and TV product categories.​

• Shipped Hardware via Consumer Insight Driven Innovation – Address user needs using ethnography, market research etc. Selected portfolio includes Bluetooth Audio Mirroring, Display Tilt, Clean View and All-Care Protection

Tribesports is a $5.6M funded social network startup for sportspeople:

• Market Launch and User Growth – Started Tribesports in Asia on my own, used both organic and inorganic mechanisms to grow user base and engagement
• Partnerships and Sales – Negotiated strategic partnerships at CxO level

Internal consultant for Dell's laptop business:

• Cost Analysis – Identified cost saving opportunities using component cost modelling
• Procurement Strategy and Supply Management – Improved supply chain efficiency through data-driven models and strategies

Minor in Business